Guidelines

With the introduction of Fusion Signage, Digital Signage can now display rich digital media content, videos, live streams, TV and social media content on video walls, video projectors and large digital screens.

To keep consistency of messaging to the target audience, view our content guidelines below. Also access our Visual Identity Guidelines to ensure content aligns with the Griffith brand.

Specifications

• images must be high-resolution JPEG, JPG, or PNG files with a minimum resolution of 1920×1080 pixels. It should be at least 72 dpi when viewed at 100%, and the file size should range from 200KB to 10MB. Screen resolution is 1920x1080 pixels (landscape) or 1080x1920 pixels (portrait).
• videos should be in MP4 format, with a resolution of 1080p (1920×1080 pixels) at 30 frames per second. The recommended bit rate is 6-8 Mbps, and files should use square pixels (1:1). Videos can include sound if it is not disruptive to the environment, and files should be under 1GB.
• RSS and social media feeds need to be actively monitored or approved by the content administrator.

Content guidelines

The primary audience for digital screens are students, staff and visitors.

• create content that is high-quality, visual and engaging. It should be relevant to the Griffith University community.
• keep in mind five key focus areas: learning, teaching, research, Asian engagement and sustainability
• digital slides are generally displayed for 7 to 12 seconds at a time. Messages on these slides should be brief and designed to be read and absorbed within this timeframe.
• aim to service those using the area as a thoroughfare, as well as those using the space as a meeting place or collaboration area
• content should be refreshed weekly
• in addition to week-by-week content, consider special daily scheduling to promote events and engage function attendees, high school visitors, visiting sporting groups
• location naming should follow this rule: N53 0.35 Foyer left

Sign Naming Convention

Building	Room	Location
N53	0.35	Foyer left

Griffith brand and digital design

You must ensure that all digital content is compliant with Visual Identity Guidelines provided by Marketing and Communications including:

• campaign and tagline changes
• use of Griffith digital logo
• font and typeface updates
• banner content and style
• colour treatments

Copyright and compliance

All users of Fusion must comply with applicable Griffith policies, contracts and licenses. Examples include but are not limited to the Privacy Plan and Copyright Guide. Content authors must familiarise themselves with these rules and will assume full responsibility for ensuring that the rights of the materials, imagery and artwork have been cleared prior to posting.