High school students, their teachers, guidance officers and principals are important audiences for Griffith University communications. The Office of Marketing and Communication's Student recruitment team manages on-campus visits by schools as well as a comprehensive program of visits to schools, attendance at metropolitan and regional careers markets, and other activities related to schools and school students.
Coordination of this activity by OMC ensures that Griffith University information to schools is accurate, up-to-date and being presented in a consistent manner. When schools receive information and visits from many university representatives, a coordinated Griffith approach helps differentiate us from our competitors.
Guidelines for school liaison
- All elements of the University should liaise with the Student recruitment team in the Office of Marketing and Communications before contacting schools directly to schedule visits or promote upcoming career events or similar promotional activities.
- All elements should advise the Student recruitment team of scheduled visits or activities for inclusion in the University's master calendar and the Student recruitment team's e-newsletter which is sent regularly to secondary school principals and guidance officers.
- All elements should advise the Student recruitment team of scheduled participation at careers evenings, expos, etc.
- Elements attending/conducting promotional events should contact the Student recruitment team to arrange for the hire of appropriate Griffith University branded display materials for said event.
- All elements should contact the Student recruitment team when intending to conduct direct mail activities with secondary schools to ensure that mailing lists are current and contacts appropriate.
- All student ambassadors representing the University at scheduled visits are to receive appropriate training from the Student recruitment team.